You are warmly invited to the launch of a new Demos pamphlet, It’s a Material World, by Samuel Jones and John Holden, in Whitehall's Banqueting House. Michael Day, Chief Executive of the Historic Royal Palaces, will be among the panel of speakers.

The pamphlet demonstrates the social value of caring for the material world, and highlights the importance of conservation as being integral not only to the culture and heritage sector but also social well-being.

In choosing what things to care for, and how to conserve them, we reflect and create social value. Conservation therefore not only sustains and refreshes the values of the past – giving us an understanding of where we have come from – but also reflects values for the present and the future.  We need to sustain the conservation profession so that it can play a central role in a new agenda – caring for the material world.

In addition to providing recommendations for conservators this pamphlet calls for action from policy-makers, cultural professionals and the public as well.  All of these groups have an interest caring for the material world, and they all have a part to play in connecting conservation to some of the major challenges we face as a society, both in the UK and internationally.

For more information about the pamphlet or this event please contact Amarjit Lahel on  amarjit.lahel@demos.co.uk or by calling 0207 367 4200.